Speaker Biography

Norm Bond

NORM BOND is widely recognized as an international authority on marketing, corporate diversity, sales and multicultural issues. His specific marketing experience includes broadcast media, print, radio, electronic communications and live events. He has conceptualized and produced corporate and promotional videos, customized DVD’s, and other digital media products. He was an Account Executive with Radio One Philadelphia and IBM Corporation. He created NORMBOND & Associates as a strategic marketing and consulting firm. In today’s economy, there is a greater need for people to learn “how to market” their products and services. In response Bond recently launched www.normbondmarkets.com to provide tools, information and marketing insights. The company also created www.communityoutreachnow.com www.blackeconomicdevelopment.com and distributes the award winning e-newsletter, The Bond Report. Since 2008, the nation's oldest Black newspaper, The Philadelphia Tribune, has recognized Norm as one of Philadelphia’s “African American Leaders." He serves as Chairman of the Board for the National Alliance of Market Developers (NAMD). Founded in 1952, this non-profit, professional organization is committed to being a catalyst for positive and progressive change for African Americans. Through detailed market research, NAMD was the first organization to quantify the buying power of the Black consumer market. Bond is an Executive Advisor for the Empowerment Experiment, in which Chicago’s John and Maggie Anderson lived off Black-owned businesses for an entire year. He served as a panelist for the Founder’s Symposium of National Black Business Month, to address “Consumers, Businesses, and Black Entrepreneurs”. He was recently selected as a national moderator, to help cultivate global Black leadership by Plan B Media and Impact Publishing. From 2006-2010, Bond hosted the Philadelphia Millions More Movement weekly radio show on 900AM WURD at the request of Kenny Gamble, the legendary co-founder of Philadelphia International Records. His guests have included Dr. Claud Anderson, author of the best-seller PowerNomics, entrepreneur and entertainer Percy “Master P” Miller, bestselling author Rebecca Skloot (The Immortal Life of Henrietta Lacks), Dr. Runoko Rashidi, global African historian, Danny Bakewell, Chairman of the NNPA (Black Press of America), legendary rapper Chuck D of Public Enemy, networking guru George Fraser, Ramona Africa, the only adult survivor of the MOVE bombing in Philadelphia, publicist and author Terrie Williams, Honorable Donna M. Christensen, Congressional Delegate for the U.S. Virgin Islands, Delbert Africa of the MOVE 9, author Cedric Muhammad, co-founder of BlackElectorate.com, Roger Madison, CEO of www.iZania.com, and Maggie Anderson, CEO of the Empowerment Experiment. Bond chaired the marketing and media efforts for the successful “Call to Action: 10,000MEN” event in Philadelphia, PA in 2007. He also was VP of marketing for MATAH: The Black Channel of Distribution and provided marketing consulting for BOBSA (the Black Owned Beauty Supply Association). Bond served on the U.S. Support Team for the inaugural edition of SuccessGuide Worldwide: the Networking Guide to Black Resources published by George Fraser and FraserNet. A frequent media guest Norm Bond has been interviewed and appeared on CNN, Reuters, FOX News, National Public Radio (NPR), Black Enterprise Magazine, Business Week, The Philadelphia Inquirer, The Philadelphia Daily News, Inc. Magazine, The Michael Baisden Show and many other broadcast media. In 1996, he co-founded and launched the first internationally distributed publication on diversity, NEXT STEP Magazine, and later partnered with Business Week on the special section, “Diversity: Making the Business Case” which reached 6 million readers. He also worked with Inc. Magazine to produce a special section on “Diversity and Small Business.” In 1999, he founded and organized the first ever “National Diversity Week.” His clients and advertisers have included Microsoft Corporation, Cingular Wireless (now at&t), IBM Corporation, and Mercedes Benz USA. Norm Bond served as an Advisor for the George Harvey Program on Redefining Diversity at the Wharton School, University of Pennsylvania from 1998-2002. The program’s goal was to collect and analyze hard data on diversity and its effects on performance. The five years of solid, cumulative studies, conducted by a powerful team of management professors and researchers yielded important information about how diversity affects team performance. In 2000, Bond was an advisor to Vice President Al Gore’s National Program for Reinventing Government, contributing to the publication “Best Practices in Achieving Workforce Diversity.” An avid chess player, at age thirteen Norm was a member of the first African American team to win a national championship in chess, while a student at Vaux Jr. High School in Philadelphia. He later earned a BA with a dual major in Business and Economics. He also holds a master’s degree in Information Science. Both are from the University of Pittsburgh where he pledged Kappa Alpha Psi Fraternity. He currently resides in Philadelphia, PA.

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